NederlandsWorking at AdResults

Website optimization

Website optimization includes improving the performance and findability of your website. Improving your website ensures a better customer experience and thus increases the relevance. Relevance is becoming an increasingly important factor for Google within its algorithm. The algorithm is the mix of elements that determines which websites appear in the organic search results. Improving website optimization makes it easier for Google to crawl and index your website.

SEO (search engine optimization)

Search engine optimization (SEO) is the improving of website pages and structures, in order to reach a higher ranking by search engines (OR so that the search engines can find them more easily). Being relevant to your customers is very important- what search queries does your target audience carry out where you also want to be visible? Keyword analysis is therefore a very important question which forms the basis of an SEO strategy. The focus can be placed on the search terms important to you, which perform higher search volume. There are a large number of important issues within the SEO strategy. You can find more information on our SEO services page.

Site speed (website speed optimization)

The speed of your website has become increasingly important in the last few years. Your website speed is in fact affecting your conversion rate: your target audience will abandon your website earlier, if the load time perceived by the visitors of your website was rated slow. Several large companies have successfully tested the optimization of web pages. Mozilla (the supplier of FireFox browser) for example shortened the downloading speed of Firefox by 2.2 seconds. The result was an  increase of 15,4 procent  in the number of conversions (downloads of Firefox). Google also carried out a successful test with Google Maps. Google reduced the size of Google Maps by 30 percent, which caused the website speed to improve. The result was a  30 procent growth  in the number of Google Maps requests. You can find more information about optimizing your website speed on  site speed services  page.

Aansturing online marketing

AdResults has proven to be a reliable partner, fighting for the best results. They are not afraid to be honest with the customer and therefore the customer experiences the best possible result.

Dylan van der Heij
E-Commerce Manager
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